So why is TikTok so popular among the younger generation? Simply put, it is by design. This means that only 47.4% of the total users in the US are aged between 10 and 29 (Statista, 2021). In 2020, 62% of TikTok users in the US were aged between 10 and 29 (Statista, 2020).Īs of March 2021, teenagers accounted for only 25% of the total TikTok users while those between 20 and 29 accounted for 22.4%. TikTok has really hit the nail on the head when it comes to the younger generation. These figures are however changing fast, as the older generation picks up the nitty-gritty of the app. Tiktok has an in-app currency that users can use to send gifts to other creators.TikTok owners bought Musical.ly for $1 billion.TikTok is currently banned in 5 countries including China, India, Pakistan, Indonesia, and Bangladesh.The most followed person on Douyin is the Chinese male actor Chen with over 73 million fans in China.It took 200 days for the development team to create the original version of Douyin/ TikTok.The average activation number is 43.4 times a day.TikTok’s average engagement rate is 17.99%.The most followed individual on TikTok is Charli d’Amelio with over 112 million followers.Bella Poarch’s video lip-syncing “M to the B” was TikTok’s biggest viral video of 2020 with 520 million views and over 43 million likes.The #timewarpscan hashtag videos have been viewed over 14.3 billion times to date.The second most viewed content category is ‘Dance’ with 150.3 billion hashtag views.Entertainment content has accumulated 443.3 billion hashtag views collectively.The App Store has only generated 495.2 million downloads accounting for only 24.5% of the total TikTok installs.
#TIK TOK CAD 2018 ANDROID#
There have been over 1.5 billion installs on Android phones accounting for 75.5% of the total usage.68 percent of TikTok users watch someone else’s video and 55 percent upload their own videos.There were about 200 million users of TikTok in India before it got banned.It’s currently the most downloaded non-gaming app of the year.TikTok remains the most downloaded app in Q1 2021 with 62 million downloads in January, 56 million downloads in February, and 58 million in March.TikTok was the most downloaded app in 2020 with 850 million downloads.TikTok is available in 155 markets, in 75 languages.
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